Q methodology is a research approach used to explore people’s viewpoints, beliefs, and subjective perspectives in a structured way. These videos provide a practical guide to conducting a Q study, from designing your research and developing statements to data collection and analysis.
Below are the foundational readings introducing the principles and concepts of Q methodology.
- Brown, S.R. (1980): Political Subjectivity: Application of Q Methodology in Political Science. Yale University Press, New Haven.
- Van Exel and de Graaf (2005): A Q Methodology Sneak Preview.
- Watts, S., & Stenner, P. (2012): Doing Q Methodological Research: Theory, Method and Interpretation. London, Thousand Oaks CA, New Delhi, Singapore: Sage Publications
- McKeown, Bruce & Thomas, Dan (2013): Q Methodology. 2nd ed. Newbury Park: Sage Publications.
- James C. Rhoads et al. (2020): Cultivating Q Methodology – Essays Honoring Steven R. Brown.
The following table brings together other key resources and tools to support both beginners and experienced researchers in Q methodology.
| Resource | Access |
|---|---|
| Zoom Qseminar channel on Youtube | Zoom Q youtube channel |
| Weekly Zoom Q Online Research Seminar | Zoom Q weekly Seminar |
| Series of workshops conducted by Steven Brown who was a student of William Stephenson (founder of Q-Methodology) | Workshops by Steven Brown |
| Official mailing- and discussion list | q-method@listserv.kent.edu |
| Q methodology podcast | Q methodology podcast |
| Operant Subjectivity – International Journal of Q Methodology | Operant subjectivity |
| Ken-Q analysis – free online tool to analyze your Q data | Ken-Q analysis |
| Q method software – set up and deploy your Q study on the web in minutes | Q method software |

Thank you very much, this video was very clear and made me have an idea about the Q method in research.
Thank you for the video, very informative.
I’m currently developing a q-method study for children, and would like to keep the assessment as simple. That being said, is there a minimum number of statements that should be included in the final assessment without violating the procedure?
I am a student using Q methodology for the first time for my PhD study. I am using QMethod software and have a bit of data. I could use a course on data interpretation. Are there any suggestions?
That was such an interesting and enlightening video! ThankQ!! Currently, I am not involved with any projects, but I’m keen to learn more about applying Q Method to future work I may spearhead or involve myself with. Looking forwards to more innovative videos!!
Thank you for the interesting video, that gives a very informative insight to the Q-method. I´m a master´s student and have the idea to use this methodology to investigate certain characteristics of children of parents with mental illness. Can you recommend literature/ courses that introduce me to the development of a new set of cards/ items? I´m looking forward to hear from you. Best regards from Germany!
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